The Cyber Trust Mark is a new certification label introduced by the U.S. government to indicate that a smart device is safe to use. With the rising popularity of Internet of Things (IoT) devices, such as smart thermostats and baby monitors, our lives have become easier. However, these devices also expose us to potential cyber threats.
In 2022, there were over 112 million IoT-related cyber attacks worldwide, and this number continues to rise. With the growing prevalence of AI-powered attacks, an 82% increase in such incidents is expected by 2024. To address these concerns, the United States has established new standards to ensure devices are secure.
As a result, when you shop for devices, you may notice a shield with the “U.S. Cyber Trust Mark.” This certification helps you identify safe devices. Let’s explore what this label means and how you can take advantage of it the next time you make a purchase.
What is the Cyber Trust Mark?
Smart devices are everywhere nowadays, from our homes to offices. Yet, some such devices are still insecure, leaving openings for hackers to steal our info and spy on us. In 2023, TVs, smart plugs, and digital video recorders had the most IoT vulnerabilities and attacks. Many more types of devices may be dangerous without our knowledge.
This problem is now being solved through the Cyber Trust Mark. It will tell you which device is safe without a doubt. Even if you’re not tech-savvy, you can purchase with confidence.
How Does a Device Get the Cyber Trust Mark?
To obtain the U.S. Cyber Trust Mark, a device must undergo testing to verify its security. These tests focus on several key areas, including:
- Password strength
- Data protection
- Software updates
First, the device should use strong passwords. Weak passwords are easily guessed by hackers, making them a common entry point for cybercriminals. Additionally, the device should ensure the safety of your information by employing secure methods to protect your data and maintain your privacy.
Moreover, the device needs to be regularly updated. These updates fix vulnerabilities and help safeguard the device against hackers. Devices that receive frequent updates are generally more secure than those that do not.
How Often Are the Standards That Define the Cyber Trust Mark Updated?
The standards for the Cyber Trust Mark will evolve over time to address new threats as they arise. The government will update these standards to ensure they effectively promote strong security measures.
At times, retesting of devices may be required to confirm that they continue to meet the updated standards.
How Can Companies Obtain the Mark for Their Devices?
To get the mark, companies must submit an application. They send their devices for testing, and if the devices pass, they are granted the mark. The company can then display this mark on the packaging of the device.
Although this process takes time and incurs costs, it is beneficial for businesses. Having the mark can help increase consumer trust, ultimately leading to higher sales of their devices.
When Will We See the Cyber Trust Mark?
It is new, but the mark will start showing up on devices soon. They want stores to start using it immediately, meaning the next time we go shopping, we may see it. Many types of smart devices may obtain the Cyber Trust Mark, including but not limited to the following:
- Smart TVs
- Smart speakers
- Security cameras
- Smart thermostats
- Smart locks
How Does the Mark Help Consumers?
The Cyber Trust Mark makes shopping simpler. It doesn’t require any technical knowledge. All you have to do is look for the mark to confirm which device is safe.
The mark also encourages companies to make safer devices. They want the mark, so they work harder at security.
What if a Device Doesn’t Have the Mark?
If a device doesn’t have the mark, that doesn’t mean it’s not safe. In this case, you should look into its safety features. You may also ask the store or check online for more information.
Wherever possible, it’s best to choose devices that carry the mark. This way, you can be sure they have passed important safety tests.
What to Do If You Already Have Smart Devices?
If you already have smart devices, don’t worry. You can still take steps to make them safer, even without the trust mark.
Here are some tips:
- Change default passwords
- Keep the software updated
- Turn off features you don’t use
- Use a strong Wi-Fi password
Follow these steps to help protect your devices and your info.
What’s Next for Smart Device Safety?
The Cyber Trust Mark is a big step for device safety, but it’s just the beginning. We’ll see more changes in the future. These may include:
- Stricter standards for the mark
- More types of devices are getting the mark
- Better ways to test device safety
The goal is to make all our smart devices safer to protect our info and our privacy. For now, the mark will only apply within the U.S., but other countries may create something similar in the future.
Stay Safe and Smart
The Cyber Trust Mark assists us in making informed choices by indicating which devices are safe. When shopping, look for this mark—it’s your symbol of a trustworthy device.
Remember that device safety is constantly evolving, so stay informed about new threats and safety tips. If you have any questions regarding device safety, don’t hesitate to reach out. Contact us today to ensure your smart home is safe and secure.